Müge Hasbay Öztunç

Müge Hasbay Öztunç worked as a head of marketing in different industries and multinational companies.  During her career, she has launched many new products and established new brands and devised marketing strategies. She graduated from Ege University Communication Faculty  (BA., and MA). She has also master degree on Production Management and Marketing in Marmara University Business Administration. Hasbay is currently a PhD Candidate at Bilgi Communication Science.

Research interests: Consumption and marketing, consumer culture, social classes.